William Hill Live Casino Review

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18+. Play Safe. New customers only. Opt in required. 1x per customer. Golden Fields only. Min £10 stake. Max 100 Free Spins at 10p per spin. Free Spins expire 24 hours from issue. Max redeemable £30. Eligibility rules, game, location, currency, payment-method restrictions and terms and conditions apply. Full Terms.

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Players from France are not accepted.
Players from France are not accepted.

William Hill, the old-school masters of gambling – both online and offline – started from humble beginnings in 1934. As a high-street bookmaker, William Hill quickly gained a reputation as a bookie that players could trust. 

The UK casino don acquired Swedish casino Mr Green in 2019, taking with it under-the-wing brand Redbet. Consequently known as William Hill International, the giant of the gambling world sold up to 888 Holdings in 2022 for a sweet £2.2 billion.

Now experiencing a modern reworking and shedding some of that boy’s club image that purveyed William Hill’s brand up until today, here’s a casino enjoying a gaming evolution. For proof of the sidestep to a more modern online image, simply check out the ultra-modern live casino.

Business dealings aside, what’s William Hill casino like to play at? It was time to boot up the laptop, load the mobile app, and cosy up to this casino of kings. Let’s go!

William Hill Sportsbook Welcome Bonus

William Hill sportsbook covers every market you’d expect from an online casino with a rich history and a player-centred approach to sportsbook markets. Whether you’re looking to punt on ice hockey, esports, soccer, NFL, golf, cricket, rugby, horses, or tiddlywinks (okay, perhaps not the last one), William Hill offers competitive odds and a simple yet slightly confusing interface. 

The sportsbook welcome bonus currently stands at £30 in free bets when you wager £10. The key terms look like this:

“New online customers only. Min. stake £10. Max. bonus £30. Win only. Min. odds ½. Free bets are paid as £15 x 2. 30-day expiry. Free bet/payment method/player/country restrictions apply.”

While the 4x wagering isn’t particularly generous, this free bet offer stands head and shoulders above other sportsbook promos. Always remember to check the T&Cs and ensure that you fully comprehend what needs to be fulfilled and by when. 

William Hill Live Casino

When live casino launched years back, many people – including honchos of the industry – said that this particular gambling vertical would fall flat on its face. Here we are today and live casino is now one the most vibrant and populated of all casino games. 

Live dealers are at the top of their game and bring huge entertainment value to your gambling experience. It’s certainly a refreshing change from staring at graphics and RNG outcomes. William Hill hosts some of the biggest name games from the best providers in the industry. Some of the most popular titles currently rocking it at the live casino are:

  • William Hill Roulette
  • Lighting Roulette
  • Roulette
  • Immersive Roulette
  • Monopoly™
  • Dream Catcher™
  • Blackjack

William Hill Casino Welcome Bonus

With a casino vertical to match (some might say it’s even better) that of the sportsbook welcome bonus, the casino bonus follows much the same key terms, although this bonus can only be used on casino games

The William Hill casino welcome bonus key terms are as follows:

“Opt-in required. Only the first deposit qualifies. Min. deposit £10. Max. bonus £30. 40x wagering requirement attached. Max. redeemable cashout £2k from bonus. Bonus expires 7 days from issue. Player, currency, game restrictions & terms apply.”

It’d be wise to take note of the cashout limit here. With a £2,000 restriction on withdrawals, it’s incredibly important that you don’t play jackpot slots while you have an active bonus. Taking home £2,000 after winning millions on MegaMoolah, for example, would really suck. 

Casino Payment Methods 

William Hill facilitates most traditional payment methods. Here, we break down exactly which payment methods can use to deposit at the casino.  

Payment methodMin. depositMax. depositRestrictions
Visa Debit£5£99,000N/A
Visa Credit £5£99,000UK, Ireland
William Hill CASHDIRECT£10£5,000Only available for WH shop customers, Gibraltar, Jersey
PaySafe Card£10£200Only withdrawable via wire transfer
todito cash£10£10,000Only available in Mexico
PayPal£10£5,500Available for: UK, Ireland, Spain, Italy, Gibraltar
Apple Pay£5£99,000*iOS13 users and up can use Apply Pay via the app.For iOS12.1 users until 12.5.6, use your device browser to access it.
Fast Bank Transfer£10£10,000N/A
eps£10£10,000Austria only
SOFORT£10£10,000Germany only
Trustly £10£10,000Finland only
giro pay£10£12,000Germany only

William Hill Casino Games

In line with other more established casinos, William Hill runs on Playtech software. The casino games section is spread across a handful of verticals. 

While Playtech software has been powering online casino platforms for years, you’d be forgiven for thinking that the division of games is more than slightly confusing, with plenty of crossover thrown into the mix. Let’s break down each and every casino games section so you know exactly what to expect. 

William Hill Games

The casino games section contains the following drop downs:

  • Featured
    • New Games
    • Top Slots
    • Casino
    • Christmas Themed Slots
    • Must Drop Jackpots
    • Vegas Millions
    • Exclusive
    • In shops
    • Live Tables
    • Megaways
    • Roulette
    • Instant wins
    • Fire Blaze Jackpots
  • Slots
    • New
    • Top Slots
    • In Shops
    • More Slots
    • LuckyTap™
    • Drops&Wins
    • Slingo
    • Scratchcards
  • Jackpots
    • Vegas Millions
    • Must Drop Jackpots
    • Fire Blaze Jackpots
    • Progressive Jackpots
    • Jumbo Jackpots
    • Jackpot King
  • Live
    • Top Live Games
    • Roulette
    • Blackjack
    • Game Show
    • Virtual
    • Baccarat
    • Poker
    • International
  • Bingo
    • Bingo Rooms
    • Bingo Classic Slots
    • New Games
    • Top Slots
    • Slingo
    • Megaways
    • Live Games
    • Scratchcards
  • Slingo+
    • Slingo
    • LuckyTap™
    • Arcade
    • Prize Lines
    • Scratch Cards
  • Table
    • Popular
    • Roulette
    • Blackjack
  • Poker

William Hill Sportsbook

Primarily a sportsbook operator, the William Hill casino is secondary to the William Hill sportsbook operator. Renowned as one of the earliest high-street bookmakers in the UK, the sportsbook carried over online like a dream. 

With markets that include all the regular sporting events, William Hill specialises in soccer. If you’re a football fanatic and also enjoy the odd free bet thrown in for good measure, you could do much worse than checking out the sportsbook. Other sports you can bet on include:

  • American Football
  • Darts
  • Handball
  • Pool
  • Winter Sports
  • Baseball
  • Ice Hockey
  • Rugby League
  • Yachting/Sailing
  • Basketball
  • GAA Football
  • Lotteries
  • Snooker
  • Cricket
  • Boxing
  • GAA Hurling
  • Motor Racing
  • TV/Specials betting
  • Greyhounds
  • Cycling
  • Golf
  • Politics
  • Tennis

With offices now operating in the USA, William Hill sportsbook is offering even more USA-focused markets to facilitate wagers from the States. Esports is a particularly popular emerging market for sportsbooks internationally and William Hill brings players the opportunity to wager on the following markets:

  • League of Legends: EU LCS Summer Split
  • League of Legends: Secondary Pro League
  • League of Legends: EU LCS Summer Split
  • League of Legends: LPL Summer Season
  • League of Legends: Secondary Pro League
  • League of Legends: LMS Spring Split
  • League of Legends: LJL Summer Split
  • League of Legends: NA LCS Summer Split
  • League of Legends: LCK Summer Split
  • Dota 2: Epicenter Group A
  • StarCraft
  • Halo Championship Series

William Hill Casino Customer Support

The William Hill customer support department is superb. The ‘Contact us’ page contains a wealth of information that includes advice on the following subjects:

  • Customer service FAQs
  • Source of funds
  • Registration and verification
  • Deposits and withdrawals 
  • Betting queries
  • Sports queries
  • Gaming queries
  • Safer gambling
  • Promotions
  • Terms and conditions
  • Privacy
  • New player bonus
  • How to raise a complaint
  • Rules for all sports bets

With valuable information a click away, William hill leads the pack for providing players with essential information needed to have an enjoyable gambling experience. 

To contact a customer service agent, players have the following options:

  • Live chat
  • Twitter

William Hill Casino Pros and Cons


A long and established gaming heritage

Setting up shop in 1934, William Hill is one of the oldest gambling operators still welcoming players to this day. If any online casino knows its onions, it’s the gaming geniuses at William Hill. with experience in both online and offline operations, they have a holistic approach to offering players the best possible gambling experience. 

A massive selection of games from which to choose

Running on the Playtech back office, the white label casino platform of choice is still going strong to this day. With a casino lobby packed tight with the best and brightest games known to humankind, you’re never going to be at a loss for choice. 

Plenty of payment options

As gaming restrictions ease, a greater number of casinos are accepting players from more countries. With this movement to a more international gaming approach comes with it location-specific payment options that cater to users from all over the world. 


Finding what you want on the site can be a bit tricky. As the technological requirements to change UX design is a massive undertaking, William Hill is trailing behind other casinos. Crypto-facing casino design is an indicator of how modern casinos will function and support play. Perhaps it’s time William Hill sat up and took notice of this creative development. 

William Hill lacks the modernity of newer casinos

With such a rich gambling pedigree comes a few drawbacks. William Hill feels like it’s stuck in the past. While the game catalogue has been updated to be more inclusive and progressive, there’s still a general feeling within the industry that this casino could do with rebranding.

Currently, the welcome bonus doesn’t offer free spins

The present welcome bonus consists of a deposit bonus with a 40x wagering requirement attached but unfortunately doesn’t include free spins. This could be perhaps due to the UKGC (United Kingdom Gambling Commission) giving heat to online casino operators and what they’re permitted to offer new customers.


The name ‘William Hill’ is synonymous with gambling, both on the high street and now online. The online casino offers players a safe and trustworthy gambling environment which is superb. As a player, here’s a casino that you know is 100% on the level. 

Where William Hill could improve its online operation is doing some serious design adjustment. Casinos powered by Playtech have too many gaming choices making it tricky for players to know where to go to find their favourite games. Simplification would not only mean players have an easier time finding their way around the site, but it’d also increase wagering that’d keep William Hill’s CEO happy. 

User experience and interface design aside, the sheer variety that William Hill casino offers is unparalleled. With a bustling live casino, and a slots catalog full to the brim with exclusive releases and player favourites, it’s a wonderland of the finest casino games on the planet. 

William Hill Casino FAQs

  • Is William Hill a trustworthy site?

    Licensed by the UKGC, players can sleep soundly knowing that William Hill is fully regulated and systematically audited. RNG (random number generator) outcomes are scrutinised, as are due diligence processes, KYC procedures, and responsible gambling policies.

  • How many free spins can I get at William Hill?

    Unfortunately, the welcome offer currently doesn’t include free spins. Although, you could be awarded in-game free spins on certain slots, depending on the slot machine’s features.

  • What games does William Hill have?

    William Hill has pretty much every game under the sun. Whether you’re a bingo boffin, a roulette rascal, live casino luminaire, or a sportsbook superstar, William Hill has you covered.

  • Does William Hill accept cryptocurrencies?

    No, William Hill does not currently accept cryptocurrencies. As a UKGC-licensed casino, crypto payment options are blocked. This is because due diligence and proof of funds are impossible to trace due to the increased privacy of depositing with cryptos.

Players from France are not accepted.
Players from France are not accepted.
Get100 Free Spins
Play Now
Players from France are not accepted.
Players from France are not accepted.


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Pros & Cons

  • A long and established gaming heritage
  • A massive selection of games from which to choose
  • Plenty of payment options
  • Site navigation is poor
  • William Hill lacks the modernity of newer casinos
  • Currently, the welcome bonus doesn’t offer free spins